Just Announced: Matt Domo Joins MACMA Industry Day Speaker Lineup! 

We are excited to share some thrilling news with you! The highly regarded Matt Domo, CEO of FifthVantage and co-founder of Amazon Web Services, has joined the lineup of influential speakers at MACMA Industry Day on April 4, 2024. 

Matt Domo is a prominent figure in the technology industry, renowned for his expertise in emerging technologies such as artificial intelligence, cloud computing, and digital technology. As a keynote speaker, futurist, and strategic advisor to influential organizations and companies worldwide, Matt is passionate about blending innovative ideas with technology to deliver sustainable growth and success. 

Various publications, including USA Today, Passion Vista Magazine, and Intercon, have recognized his contributions to the industry. USA Today named him one of the "Top 9 Most Exciting Entrepreneurs of 2021," while Passion Vista Magazine declared him one of the "Global Icons of 2023." Additionally, Intercon honored Matt as one of the "Top 50 Technology Leaders in the World." His insights and expertise have been regularly featured in esteemed publications like Fast Company, Newsweek, Entrepreneur, and USA Today,  

Take advantage of the opportunity to hear from this technology industry luminary and gain valuable insights into the future of AI, cloud computing, and digital technology. Secure your spot at MACMA Industry Day today!

Register now to join Matt Domo and the other influential speakers at MACMA Industry Day on April 4, 2024. This exceptional event will bring together industry leaders, providing invaluable insights, networking opportunities, and the chance to elevate your career to new heights.

We look forward to seeing you at MACMA Industry Day!

 

 

"Network with the Best: MACMA Industry Day Featuring Top Media Industry Leaders"

REGISTER TODAY

Join industry professionals at the MACMA Industry Day on April 4, 2024, at Hearst Tower NYC. This event, hosted by The Media Audience & Content Marketing Association, will bring together eight of the most influential speakers across the B2B and B2C Media/Events industry to share their insights and expertise on the theme: “Unlocking A.C.E.: Innovative Strategies in Acquisition, Content, and Engagement for Maximizing Audience and Monetization”. Don't miss out on this opportunity to learn, network, and take your career to new heights.

Engage with Renowned Speakers: Our lineup of speakers includes eight industry professionals who are at the forefront of audience development, content monetization, and engagement strategies. They will share their insights and expertise, giving you a holistic approach to journey and growth, fresh angles on artificial intelligence, innovative strategies for audience interaction, and much more.

Valuable Knowledge and Skills: Gain valuable knowledge and skills through a variety of sessions covering a range of topics, such as cultivating intent data, transforming behavioral insights into action, and leveraging interactivity for deeper connections. Each session is designed to provide you with fresh perspectives and practical takeaways that you can implement in your career.

Expand Your Network: Connect with industry professionals and experts, expanding your connections and collaborative opportunities. We believe that networking is a crucial aspect of professional growth, and we have created an environment that encourages meaningful connections and knowledge sharing.

Live Q&A Podcast: Participate in a live Q&A podcast conversation with influential publishing leaders. This is your chance to engage with experts and ask burning questions that will help you navigate the media industry.

Culminating Networking and Cocktails: We want you to end the day on a high note. Join us for networking opportunities alongside refreshing cocktails, where you can mingle and exchange ideas with the best and brightest in the media industry.

MACMA Members Registration: $220.00
Non-MACMA Members Registration: $325.00 (Includes MACMA membership until December 2024) 

CLICK HERE TO REGISTER

MACMA Thanks the 2024 Industry Day Sponsors 

 

 

Want to be a MACAM 2024 Industry Day Event Sponsor? 

Benefits of being an Industry Day Event Sponsor:

* Includes two passes to the event
* The ability to add something to the check-in table / welcome bag
* Logo on welcome signs and transition slides
* Mentions throughout the day
* Five minutes on main stage
* List of titles/companies before the event (pending review of our privacy policy
* Your logo with a link to your website on the Industry Day event page
* Your logo with a link to your website on the Industry Day promotional eblasts sent to the MACMA lists


Industry Day – Event Sponsor Pricing
MACMA 2024 Industry Day Event Sponsor - $2,000.00

Discount with Annual MACMA sponsorship at the Bronze Level or higher - $1,500.00
(if interested please contact Tim Bower at [email protected])

 

Event Agenda:
9:30 am - 10:05 am
Speaker: Amanda Landsaw - VP Audience Development at Endeavor Business Media
Topic: Audience First - A Holistic Approach to Journey and Growth

10:05 am - 10:45 am
Speaker: Len Roberto - VP Audience Growth at Cyber Risk Alliance
Topic: Cultivating Intent Data: Unveiling Future Signals for Enhanced Conversion and Lead Generation

11:00 am - 11:40 am
Speaker: Joel Hughes – Founder Paperbak Labs
Topic: Revolutionizing Engagement - Innovative Strategies for Audience Interaction

11:40 am - 12:20 pm
Speaker: Jacob Donnelly – Founder, A Media Operator and Former Publisher of The Morning Brew
Topic: Content, Community, and Commerce: A Trio for Media Success

12:20 pm - 1:15 pm Lunch Break

1:15 pm – 2 pm
Speaker: Dick Tofel, Former President of ProPublica and Author of the newsletter Second Rough Draft
Topic: Thinking About AI and the News Business

2:00 pm - 2:50 pm
Speakers: Bill Levine - VP/Publisher of Inside Precision Medicine at Mary Ann Liebert Inc. and Joetta Gobell - SVP Data Strategy & Insights at Dotdash Meredith
Topic: Live Audience Architect Podcast Q&A  - Transforming Behavioral Insights into Action: Strategies to Elevate Audience Engagement  

3:00 pm - 3:30 pm
Speaker: Casey Cornelius – CredSpark
Topic: Data-Driven Engagement: Leveraging Interactivity for Deeper Connections

3:30 pm -4:10pm
Speaker: Annemarie Dooling- VP Audience Growth & Content Monetization, Gannett USA TODAY NETWORK
Topic: Developing Audience Experiences Focus on Engaging Visual Content, Designing Reader Journeys, and Understanding AI and Experimentation in Newsrooms 

4:10 pm - 5:10 pm: Networking and Cocktails 
Don't miss this opportunity to connect with industry leaders and learn from experts in the field. Register today and secure your spot at MACMA Industry Day.

 


The Ultimate Resource for Media, Audience, and Content Marketing Professionals

Our monthly podcast features candid conversations with industry leaders and experts that provide valuable insights, education, and diverse perspectives on various media, content, and marketing-related topics.

Episodes
Browse through our collection of episodes featuring discussions with leaders and experts in the industry. Subscribe to stay up-to-date on the latest news and trends in the media, audience, and content marketing.

Episode 1: The Impact of Artificial Intelligence on The Publishing, Media, and News Industries – Part One
Episode 2: The Impact of Artificial Intelligence on The Publishing, Media, and News Industries – Part Two
Episode 3: Uncharted Metrics: Embracing the Paradigm Shift to Google Analytics 4
Episode 4: How Intent Data is Shaping Audience Strategies and Transforming Publishing
Episode 5: Crafting Authentic Engagement: A Deep Dive with Carla Zanoni
Episode 6: Inside the Evolution: Live Insights with James Hewes on Media’s Future at MACMA’s Holiday Extravaganza
Episode 7: The Reinvention of Magazines in a Digital World: A Conversation with Peter Houston


Full information on the MACMA Podcasts can be found HERE


 MACMA Recorded Webinars

Did you miss a live MACMA Webinar?  Are you a current MACMA Member? 
MACMA Members can access the MACMA Recorded Webinars by clicking HERE.

Not yet a MACMA Member?  CLICK HERE to join MACMA today to gain access to the recorded webinars and all MACMA Member Only Benefits.

Recent MACMA Webinars: 
(click here for full webinar descriptions)


Title:  Lead Generation - Best Practices and Tools
Recorded: Thursday, August 24, 2023
Speakers:  
Sandra Kehoe, Marketing Director, Sales at Emerald X
Meg Estevez, Marketing Consultant

Title:  Unleashing the Power of Customer Data Platforms in B2B Media
Recorded: Thursday, June 15, 2023
Speaker:  Lindsey Griffith, Manager of Data Technology at Endeavor Business Media

Unlocking Digital Audiences: the GA4 Moment and Cookies
Recorded: Friday, March 10, 2023 
Speakers:  Patricia McGuinness, President, SBM Audience Development
Dennis Hecht, Chief Product & Analytics Officer, 7 Knots Digital

 

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